Project:

Herbalife Extravaganza 2014  /

Client:

/ Herbalife

Fields of activity:

/ Illustration
/
Large scale wall design
/ Photo-stand design
/ Collateral materials

Annualy Herbalife has a big event across EMEA to promote, launch new products, present the best seller country, give prizes and lectures /

The year of 2014 I was in charge of the Social Media /

An interactive wall with a giant touch screen iphone was installed at the event to promote social media sharing content /

On the interactive screen, there was a tutorial of how to share your pictures at the event via Instagram or Twitter using the #HerbalifeExtravaganza. A live feed of the pictures taken in site and a booth area were available for viewing and printing their pictures on site /