Project:
The Great Oreo Cookie Quest /
Client:
/ Oreo – Mondelez
Fields of activity:
/ Video Animation & Editing
/ Storyboard & Illustrations
/ Print design
/ OOH adapts
The Great Oreo Cookie Quest, the dynamic out-of-home (OOH) campaign to drive purchase and participation in its 2018 Great Oreo Cookie Quest promotion. /
The specially built campaign ran across London for two weeks across 245 panels and 10 Transvision screens in rail stations across London, but the main piece ia s fully wrapped bus shelter on London’s busy New Oxford Street. /
This OOH game comes complete with its own bespoke mobile interactive game and location-based targeting that leads users to the site and encourage participation in the quest. /